14 - 15 August, 2018
Novotel Singapore on Stevens, Singapore

Muhammad Taqi Riaz


Vice President, Head of Pricing & Value Management
Telenor Group


9:15 AM PANEL: Commercial Excellence as an Enabler to Driving Top and Bottom-Line Growth

• Key levers of commercial excellence that enable sustainable top and bottom-line growths 
• Success and pitfalls to implementing commercial excellence initiatives
• Deriving the ideal organisational positioning of the pricing and revenue management function


9:15 AM Value Creation with Pricing in the Age of Digital Disruption

·         Harnessing analytics, digital channels and organisational agility to navigate market uncertainties
·         Achieving competitive advantage and delivering value with a customer-insight led pricing strategy
·         Influencing and driving customer behaviour using pricing psychology

9:00 AM WORKSHOP B: The Journey Towards Value- Based Pricing

  • Mapping out your transformation strategy from cost to value-based pricing
  • Mastering the dynamics between cost, competition and customer value
  • Defining value drivers and understand customer’s perception of value
  • The latest tools and strategies for operationalising valuebased pricing


Check out the incredible speaker line-up to see who will be joining Muhammad Taqi.

Download The Latest Agenda